Adobe Animate has been a blessing for me. Combining Flash and Edge into one app was a great idea, I’m familiar with both and this new application does a great job of taking the best of all animated worlds and combining them into one program. I can knock out a banner animation, output all of my images and code with the click of a button, and be sure the files are as compressed as possible, allowing me to make the most of what I’m working with. Beyond ad banners, I can also animate logos, header graphics, icons, interactive modules, etc. They work well to get a users attention, add a bit of playfulness to a page, or just put some life into an essentially lifeless page.